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Services marketing: operations, management, and strategy/ Kenneth E. Clow, David L. Kurtz

By: Clow, Kenneth E Contributor(s): Kurtz, David L Material type: Text

TextPublication details: New Delhi: Biztantra, 2008Edition: 2nd edDescription: x, 460p.; 25 cmSubject(s): Marketing | Service marketingDDC classification: 658

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Item type	Current library	Call number	Status	Date due	Barcode
Books	Mysore University Main Library	658 CLO K (Browse shelf (Opens below))	Available		433762

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