Services marketing : concepts, planning and implementation / C. Bhattacharjee
Material type:
TextLanguage: English Publication details: New Delhi : Excel Books, 2006Description: xiii, 696 p. ; 24 cmISBN: 8174464778Subject(s): Service industries--Marketing | Service industriesDDC classification: 658.8 BHA
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
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Mysore University Main Library | Text Book Loan Section | 658.8 BHA (Browse shelf (Opens below)) | Available | 434979 |
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| 658.8 BEL B Readings In Marketing Management | 658.8 BHA Indian marketing : The case studies / | 658.8 BHA Winning the world market : strategies for success | 658.8 BHA Services marketing : | 658.8 BHA B Services management and marketing | 658.8 BHA M Service mangement and marketing | 658.8 BLI Marketing And The Behavioral Sciences / |
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