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Marketing : concepts and strategies William M. Pride and O. C. Ferrell

By: Pride, William M Contributor(s): Ferrell, O. C Language: English Publication details: New Delhi : Biztantra, 2005Description: xxxi, 820p.; 25 cmISBN: 9788177225204 Subject(s): Strategic marketing | Strategic planning | Internatioanl envolvementDDC classification: 658.8 PRI F

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Mysore University Main Library	NFIC	658.8 PRI F (Browse shelf (Opens below))	Available		451391
Books	Mysore University Main Library	NFIC	658.8 PRI F (Browse shelf (Opens below))	Available		451392

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Previous	658.8 PRE Social issues in marketing; readings for analysis /	658.8 PRE Social issues in marketing; readings for analysis /	658.8 PRI F Marketing : concepts and strategies	658.8 PRI F Marketing : concepts and strategies	658.8 PUN Online buying behaviour of select brands of fast moving consumer goods in mysore	658.8 RAJ Marketing management:	658.8 RAJ Indian rural marketing /	Next

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