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Essays by distinguished marketing scholars of the Society for Marketing Advances [electronic resource] / edited by Arch G. Woodside, Ellen M. Moore.

by Woodside, Arch G | Moore, Ellen M | Society for Marketing Advances.

Series: Advances in business marketing and purchasing ; v. 11.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Amsterdam ; Boston : JAI, 2002Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) .
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Essays by distinguished marketing scholars of the Society for Marketing Advances [electronic resource] / edited by Arch G. Woodside, Ellen M. Moore.

by Woodside, Arch G | Moore, Ellen M | Society for Marketing Advances.

Series: Advances in business marketing and purchasing ; v. 11.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Amsterdam ; Boston : JAI, 2002Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) .
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