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			Modern marketing of services : principles and techniques J. N. Jain, P. P. Singh, S. K. Bhatia by Jain, J. N \| Singh, P. P \| Bhatia, S. K. Material type: Text Language: English Publication details: New Delhi : Regal Publications, 2007Availability: Items available for loan: PG Center Hassan (1) Call number: 658.8JAI. Place hold Log in to add tags Add to cart (remove)
			Services marketing : integrating customer focus across the firm Valarie A. Zeithaml, Dwayne D. Gremler, by Zeithaml, Valarie A \| Gremler, Dwayne D \| Bitner, Mary Jo \| Pandit, Ajay. Edition: 4th editionMaterial type: Text Language: English Publication details: New York : Tata-Mcgraw hill, 2008Availability: Items available for loan: PG Center Hassan (1) Call number: 658.8ZEI. Place hold Log in to add tags Add to cart (remove)
			Marketing services Jyotsna Diwan Mehta, Shobha Khinvasara by Mehta, Jyotsna Diwan \| Khinvasara, Shobha. Material type: Text Language: English Publication details: Jaipur : Professional Publications, 2009Availability: Items available for loan: PG Center Hassan (2) Call number: 658.8KHI, ... Place hold Log in to add tags Add to cart (remove)
			Services marketing : the Indian perspective : text and readings Ravi Shanker, by Shanker, Ravi. Material type: Text Language: English Publication details: New Delhi : Excel Books , 2002Availability: Items available for loan: PG Center Hassan (1) Call number: 658.800934SHA. Place hold Log in to add tags Add to cart (remove)
			Services marketing; the indian perspective Ravi Shanker by Shanker, Ravi. Material type: Text Language: English Publication details: New Delhi : Excel Books, 2002Availability: Items available for loan: Dr.B.R. Ambedkar Post Graduate Centre (2) Call number: 658.8 SHA , ... Place hold Log in to add tags Add to cart (remove)
			Services marketing Christopher H Lovelock,;Jochen Wirtz,;Jayanta Chatterjee, by Lovelock, Christopher H \| Chatterjee Jayanta \| Wirtz, Jochen. Material type: Text Language: English Publication details: New Delhi : Pearson education 2006Availability: Items available for loan: Bahadur Institute of Mgmt Sciences (1) Call number: 658.8 LOV W. Place hold Log in to add tags Add to cart (remove)
			Services marketing; integrating customer focus across the firm Valarie A.Zeithaml by Zeithaml Valarie A. (et al.........) \| Bitner Mary Jo \| Gremler Dwayne D \| Pandit Ajay. Edition: 6th ed.Material type: Text Language: English Publication details: New Delhi : McGrew Hill Education (India) Private Limited, 2013Availability: Items available for loan: Dr.B.R. Ambedkar Post Graduate Centre (1) Call number: 658.8 ZEI B, Bahadur Institute of Mgmt Sciences (3) Call number: 658.8 ZEI B, .., SIR M V P G Center Mandya (2) Call number: 658.8 ZEI B, .., PG Center Hassan (4) Call number: 658.8 ZEI B, ... Place hold Log in to add tags Add to cart (remove)
			Services marketing : text and cases / Steve Baron by Baron, Steve. Language: eng Publication details: New York : Palgrave Macmilan, 2009Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8 BAR H. Place hold Log in to add tags Add to cart (remove)
			Services marketing : concepts, planning and implementation / C. Bhattacharjee by Bhattacharjee, C. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Excel Books, 2006Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8 BHA. Place hold Log in to add tags Add to cart (remove)
			Research on international service marketing [electronic resource] : a state of the art / guest edited by Pieter Pauwels and Ko de Ruyter. by Pauwels, Pieter \| Ruyter, Ko de. Series: Advances in international marketing ; v. 15.Edition: 1st ed.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Amsterdam ; Boston : Elsevier JAI, 2005Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler by Zeithaml, Valarie A \| Bitner, Mary Jo \| Gremler, Dwayne D \| Pandit, Ajay. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Chennai : McGraw Hill Education (India) Private Limited, 2018Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8 ZIE B. Place hold Log in to add tags Add to cart (remove)
			Services marketing : integrating customer focus across the firm / Valarie A. Zeithami by Zeithami, Valarie A \| Bitner, Mary Jo \| Gremler, Dwayne \| Pandit, Ajay. Edition: 7th ed. Language: English Publication details: Chennai : McGraw Hill Education (India) Private Limited., 2018Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8 ZEI. Place hold Log in to add tags Add to cart (remove)
			Research on international service marketing [electronic resource] : a state of the art / guest edited by Pieter Pauwels and Ko de Ruyter. by Pauwels, Pieter \| Ruyter, Ko de. Series: Advances in international marketing ; v. 15.Edition: 1st ed.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Amsterdam ; Boston : Elsevier JAI, 2005Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)

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