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An introduction to the mass media Fred Fedler

by Fedler, Fred.

Material type: Text Text Publication details: New York : Harcourt Brace Jovanovich, 1978Availability: Items available for loan: University Graduate Library (1) Call number: 301.16 FED.
Advane dictionary of mass communication / Manjula B. Kumar

by Kumar, Manjula B.

Material type: Text Text Language: English Publication details: New Delhi : Sarup & Sons, 1999Availability: Items available for loan: Mysore University Main Library (1) Call number: 301.1603 KUM.
Search strategies in mass communication / Jean Ward and Kathleen A. Hansen

by Ward, Jean | Hansen, Kathleen A.

Material type: Text Text Language: English Publication details: New York : Longman, 1987Availability: Items available for loan: Mysore University Main Library (1) Call number: 070.43 WAR H.
Radio Journalism in new age Arvind Kumar

by Kumar, Arvind.

Series: ; Encyclopedia of digital media and communication technology seriesMaterial type: Text Text Language: English Publication details: New Delhi Anmol Publications Pvt. Ltd. 2011Availability: Items available for loan: Mysore University Main Library (1) Call number: 070.194 ARV.
The dynamics of mass communication: media in transition Joseph R. Dominick

by Dominick, Joseph R.

Edition: 11th ed.Material type: Text Text Language: English Publication details: New York Mc Graw Hill Companies, Inc. 2011Availability: Items available for loan: Mysore University Main Library (1) Call number: 302.23 DOM.
Radio Journalism in new age Arvind Kumar

by Arvind Kumar.

Series: ; Encyclopedia of digital media and communication technology seriesMaterial type: Text Text Language: English Publication details: New Delhi Anmol Publications Pvt. Ltd. 2011Availability: Items available for loan: Mysore University Main Library (1) Call number: 070.194 ARV.
Radio Journalism in new age Arvind Kumar

by Arvind Kumar.

Series: ; Encyclopedia of digital media and communication technology seriesMaterial type: Text Text Language: English Publication details: New Delhi Anmol Publications Pvt. Ltd. 2011Availability: Items available for loan: Mysore University Main Library (1) Call number: 070.194 ARV.
Mass communication: edited by Denis Mcquail

by Mcquail, Denis [Editor].

Series: ; Sage benchmarks in communicationMaterial type: Text Text Language: English Publication details: London Sage Publications Ltd. 2007Availability: Items available for loan: Mysore University Main Library (1) Call number: 302.23 McQ 4.
Media and development : themes in communication and extension

by Dua, M R [editior] | Gupta, V. S [editior].

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Har-Anand Publications, 1994Availability: Items available for loan: University Graduate Library (2) Call number: 301.16 DUA, ...
Handbook of science communication Vijay Kumar Singh,

by Singh, Vijay Kumar.

Language: English Publication details: New Delhi : ABD Publishers, 2011Availability: Items available for loan: Mysore University Main Library (1) Call number: 070.449 SIN.
Cinematic contribution of adoor gopalakrishnan- a study

by Rajeev Moha, R | Mahesha Chandra Guru, B. P [Guide ].

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Dissertation note: Ph.D. University of Mysore, Department of Studies in Mass Communication and Journalism 2012 Availability: Items available for reference: Mysore University Main Library Not for loan (1) Call number: 070 RAJ.
Effectiveness of visual merchandising: a study of visual merchandising as a prommotional tool in adverising and marketing communication

by Badiger, Nagappa B | Kushal Kumar, R [Guide ].

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Dissertation note: Ph.D. University of Mysore, Department of Studies in Communication and Journalism 2012. Availability: Items available for reference: Mysore University Main Library Not for loan (1) Call number: 381.029 BAD.
Role of advertising in corporate image building: a comparative study of major public and private sector under takings

by Ranganatha, K. S | Kushal Kumar, R [Guide ].

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Dissertation note: Ph.D. University of Mysore, Department of Studies in Mass Communication and Journalism 2012. Availability: Items available for reference: Mysore University Main Library Not for loan (2) Call number: 070.41 RAN, ...
Advertising : James E. Littlefield mass communication in marketing

by Littlefield, James E | Kirkpatrick, C. A.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Bombay : Vakils, Feffer and Simons, 1970Availability: Items available for loan: University Graduate Library (3) Call number: 659.1 LIT. K, ...
Marketing management; a south asian perspective Philip Kotler

by Kotler Philip (et al..........) | Koshy Abraham | Keller Kevin Lane | Jha Mithileshwar.

Edition: 14th ed.Material type: Text Text Language: English Publication details: New Delhi : Pearson Education Inc, 2013Availability: Items available for loan: Dr.B.R. Ambedkar Post Graduate Centre (4) Call number: 658.8 KOT K, ...
Textbook of mass communication and media Uma Joshi

by Joshi Uma.

Material type: Text Text Language: English Publication details: New Delhi : Anmol Publications Pvt Ltd, 1999Availability: Items available for loan: Dr.B.R. Ambedkar Post Graduate Centre (4) Call number: 808 JOS, ...
Elements, dimensions and trends in television and radio production Gopi Krishna Sahay

by Sahay, Gopi Krishna.

Language: English Publication details: New Delhi : Centrum Press, 2013Availability: Items available for loan: Mysore University Main Library (1) Call number: 070.195 SAH.
Research methodology in media studies Vandana Jyotirmayee

by Vandana Jyotirmayee.

Language: English Publication details: New Delhi : Kanishka Publishers, Distributors, 2013Availability: Items available for loan: Mysore University Main Library (1) Call number: 070.072 VAN.
Supreme court on arbitration, contracts & tenders (1997-2010) S. N. Phukan

by Phukan, S. N.

Language: English Publication details: New Delhi : India Law House, 2011Availability: Items available for loan: Mysore University Main Library (1) Call number: 347.09 PHU 2.
India 2014: a reference manual

Language: English Publication details: India : Publications Division, Ministry of Information And Broadcasting, Government of India, 2014Availability: Items available for loan: Mysore University Main Library (1) Call number: 030.954 IND.
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