Services marketing: people technology strategy
Language: English Publication details: London : World Scientific, 2016Edition: 8th EdDescription: xvii, 783 p. ; ill ; 28 cmISBN: 9781944659011Subject(s): Servizi -- MarketingDDC classification: 658.8 WIR L| Item type | Current library | Call number | Status | Date due | Barcode |
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Books
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Mysore University Main Library | 658.8 WIR L (Browse shelf (Opens below)) | Available | 480529 |
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| 658.8 SHE Marketing Management | 658.8 SID K International marketing | 658.8 SIN Modern marketing management | 658.8 WIR L Services marketing: people technology strategy | 658.802 KIM Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / | 658.802 KOT K Marketing management / | 658.809173 KAS Rural marketing |
Includes index.
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