Principles of marketing / Rayburn D. Tousley ; Eugene Clark and Fred E. Clark
Material type:
TextLanguage: English Publication details: New York : The Macmillan Company, 1962Description: xx, 714 p. ; 23 cmSubject(s): Marketing | ManagementDDC classification: 658.8 TOU
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books
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Mysore University Main Library | Text Book Loan Section | 658.8 TOU (Browse shelf (Opens below)) | Available | 172063 |
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| 658.8 TIW A textbook of services marketing / | 658.8 TOU Marketing / | 658.8 TOU Marketing / | 658.8 TOU Principles of marketing / | 658.8 TUN Theory of markets / | 658.8 VAL M Services marketing : integrating customer focus across the firm | 658.8 VAL M Services marketing |
Includes index.
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