Wellcome

Strategic brand management : building, measuring and mannaging brand equity. Keller Kevin Lane

By: Keller Kevin LaneMaterial type: TextTextLanguage: English Publication details: New-Delhi : Prentice-Hall 0f India, 2004Description: 788 p,: illustrations, 26 cmISBN: 8120323092 Subject(s): Brands and Brands Management. Brand Positioning and ValueDDC classification: 658.827 KEL
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Bahadur Institute of Mgmt Sciences
658.827 KEL (Browse shelf (Opens below)) Available BNS01126

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