Wellcome

FCB-Ulka brand building advertising : concepts and cases Parameswaran M G

By: Parameswaran M GMaterial type: TextTextLanguage: English Publication details: New Delhi : . Tata McGraw-Hill Pub.; 2001Description: vii, 212p, ; illutration,; 29 cm + 1 compact disc (4 3/4 in.)ISBN: 9780074633380Subject(s): Advertising -- Brand name productsDDC classification: 659.19 PAR
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Item type Current library Call number Status Date due Barcode
Books Books Bahadur Institute of Mgmt Sciences
659.19 PAR (Browse shelf (Opens below)) Available BMS01843

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