Wellcome

Social marketing; influencing behaviors for good Philip Kotler

By: Kotler PhilipContributor(s): Lee Nancy RMaterial type: TextTextLanguage: English Publication details: Los Angeles : Sage Publications, 2008Edition: 3rd edDescription: xii, 444 p. ; 24 cmISBN: 9781412956475Subject(s): Social marketing | Behavior modificationDDC classification: 658.8 KOT L
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658.8 KOT K Marketing management 658.8 KOT K Marketing management 658.8 KOT K Marketing management 658.8 KOT L Social marketing; 658.8 KOT L Social marketing; 658.8 KUM M Marketing management 658.8 KUM M Marketing management

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