Wellcome

Marketing channel management a customer-centric approach Pingali Venugopal

By: Venugopal PingaliMaterial type: TextTextLanguage: English Publication details: New Delhi : Sage, 2012Description: 187 p. : ill. ; 22 cmISBN: 9780761995517Subject(s): Marketing channels | Marketing -- ManagementDDC classification: 658.81 VEN
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Includes index .

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