Wellcome

Cases in advertising and communications management / Stephen A. Greyser

By: Greyser, Stephen AMaterial type: TextTextLanguage: English Publication details: New Jersey : Prentice-Hall, Inc., 1972Description: xvi, 665 p. ; 23 cmSubject(s): Advertising--Communication systems | Advertising--ManagementDDC classification: 659.1 GRE
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Includes index.

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