Effective advertising copy / Merrill DeVoe
Material type:
TextLanguage: English Publication details: New York : The Macmillan Company, 1956Description: xxiv, 717 p. ; 22 cmSubject(s): Advertising | Advertising copyDDC classification: 659.102 8 DEV
| Item type | Current library | Call number | Status | Date due | Barcode |
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Books
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Mysore University Main Library | 659.102 8 DEV (Browse shelf (Opens below)) | Available | 032713 |
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| No cover image available | No cover image available | No cover image available | No cover image available | |||||
| 659.1 WRI W Advertising / | 659.101 15 PAC The hidden persuaders / | 659.101 9 LUC B Advertising psychology and research : an introductory book / | 659.102 8 DEV Effective advertising copy / | 659.103 BRI The advertising handbook | 659.109 73 NOR Advertising | 659.1092 CRU S The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century / |
Includes index.
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