Consumer Behavior / (Record no. 478671)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00613nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170320b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-203-2350-5 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 SCH K |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | G Schiffman, Leon |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer Behavior / |
| Statement of responsibility, etc | Leon G. Schiffman and Kanuk Lazar Leslie |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Prentice-Hall of India Private Limited, |
| Date of publication, distribution, etc | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | (Various pagings) ; |
| Dimensions | 22 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Including index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Market Segmentation |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Consumer Research |
| -- | Consumer learning |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Leslie, Kanuk Lazar |
| Withdrawn status | Lost status | Damaged status | Special Collections | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Text Book Loan Section | Mysore University Main Library | Mysore University Main Library | 20/03/2017 | 658.8342 SCH K | 429249 | 20/03/2017 | Books |