Services marketing : (Record no. 468443)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00589 a2200193 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170407b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780230327849 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 BAR H |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Baron, Steve |
| 245 10 - TITLE STATEMENT | |
| Title | Services marketing : |
| Remainder of title | text and cases / |
| Statement of responsibility, etc | Steve Baron |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2009. |
| Name of publisher, distributor, etc | Palgrave Macmilan, |
| Place of publication, distribution, etc | New York : |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 358 p. ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Service industries--Marketing |
| Topical term or geographic name as entry element | Professions--Marketing |
| Topical term or geographic name as entry element | Customer services--Marketing |
| Topical term or geographic name as entry element | Professions--Marketing |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Mysore University Main Library | Mysore University Main Library | 21/12/2015 | 765.95 | 658.8 BAR H | 476248 | 23/05/2016 | Books |