International marketing (Record no. 454860)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00639nam a22002297a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131520727 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848CZI R |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Czinkota, Michael R. |
| 245 10 - TITLE STATEMENT | |
| Title | International marketing |
| Statement of responsibility, etc | Michael R. Czinkota, |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Cengage Learning India Pvt. Ltd, |
| Date of publication, distribution, etc | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxv, 677p. ; |
| Dimensions | 24 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Topical term or geographic name as entry element | Globalization |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Pricing |
| Uncontrolled term | Export marketing |
| Uncontrolled term | Foreign trade promotion |
| Uncontrolled term | Australasia |
| Uncontrolled term | Export marketing--Management |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ronkainen, Ilkka A. |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| PG Center Hassan | PG Center Hassan | 20/07/2015 | 658.848CZI R | PGH17903 | 20/07/2015 | Books | ||||
| PG Center Hassan | PG Center Hassan | 22/06/2018 | 658.848CZI R | PGH20520 | 22/06/2018 | Books | ||||
| PG Center Hassan | PG Center Hassan | 22/06/2018 | 658.848CZI R | PGH20521 | 22/06/2018 | Books | ||||
| PG Center Hassan | PG Center Hassan | 22/06/2018 | 658.848CZI R | PGH20522 | 22/06/2018 | Books |