Marketing research (Record no. 439988)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00530 a2200193 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131731819 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 MAL D |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| Statement of responsibility, etc | Naresh K. Malhotra and Satyabhusan Dash |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2011. |
| Name of publisher, distributor, etc | Pearson, |
| Place of publication, distribution, etc | New Delhi : |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxviii, 948 p. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Include index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Research design |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Data collection |
| Uncontrolled term | Market research |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Dash, Satyabhusan |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type | Subject Collections |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mysore University Main Library | Mysore University Main Library | 03/07/2014 | 639.20 | 2 | 658.83 MAL D | 470540 | 04/04/2017 | 18/03/2017 | Books | ||||
| Mysore University Main Library | Mysore University Main Library | 25/04/2023 | 658.83 MAL D | 485176 | 25/04/2023 | Books | Commerce | ||||||
| SIR M V P G Center Mandya | SIR M V P G Center Mandya | 16/05/2015 | 658.83 MAL D | PGM28721 | 16/05/2015 | Books | |||||||
| SIR M V P G Center Mandya | SIR M V P G Center Mandya | 16/05/2015 | 658.83 MAL D | PGM28722 | 16/05/2015 | Books | |||||||
| SIR M V P G Center Mandya | SIR M V P G Center Mandya | 16/05/2015 | 658.83 MAL D | PGM28723 | 16/05/2015 | Books | |||||||
| SIR M V P G Center Mandya | SIR M V P G Center Mandya | 16/05/2015 | 658.83 MAL D | PGM28724 | 16/05/2015 | Books | |||||||
| SIR M V P G Center Mandya | SIR M V P G Center Mandya | 16/05/2015 | 658.83 MAL D | PGM28725 | 16/05/2015 | Books |