Marketing research
Malhotra, Naresh K.
Marketing research Naresh K. Malhotra and Satyabhusan Dash - 6th Ed. - New Delhi : Pearson, 2011. - xxviii, 948 p. ; 24 cm.
Include index
9788131731819
Research design
Data collection Market research
658.83 MAL D
Marketing research Naresh K. Malhotra and Satyabhusan Dash - 6th Ed. - New Delhi : Pearson, 2011. - xxviii, 948 p. ; 24 cm.
Include index
9788131731819
Research design
Data collection Market research
658.83 MAL D