MARC details
000 -LEADER |
fixed length control field |
01395nam a2200349Ia 4500 |
001 - |
control field |
9780415776936 |
003 - |
control field |
FlBoTFG |
005 - |
control field |
20130503120556.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
090709s2010 nyua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2009026702 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780415776936 (hardback : alk. paper) |
|
International Standard Book Number |
0415776937 (hardback) |
040 ## - |
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DLC |
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DLC |
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FlBoTFG |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
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HD69.B7 |
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T693 2010 |
092 ## - |
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658.827 |
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T763 |
245 00 - TITLE STATEMENT |
Title |
Trademarks, brands and competitiveness / |
Statement of responsibility, etc |
edited by Teresa da Silva Lopes and Paul Duguid. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
Routledge, |
Date of publication, distribution, etc |
2010. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xv, 248 p. : |
Other physical details |
ill. ; |
Dimensions |
[ca. 23-29] cm. |
505 0# - |
Formatted contents note |
pt. I. Trademarks and national competitiveness -- pt. II. Trademarks and the law -- pt. III. Building brands. |
650 #0 - |
Topical term or geographic name as entry element |
Brand name products |
|
Topical term or geographic name as entry element |
Trademarks |
|
Topical term or geographic name as entry element |
Commerce |
|
Topical term or geographic name as entry element |
Competition. |
700 1# - |
Personal name |
Lopes, Teresa da Silva, |
|
Personal name |
Duguid, Paul, |
856 40 - |
Uniform Resource Identifier |
http://www.tandfebooks.com/isbn/9780415776936 |
490 1# - |
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Routledge international studies in business history ; |
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19 |
504 ## - |
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Includes bibliographical references and index. |
530 ## - |
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Also available as an electronic resource. |
650 #0 - |
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History. |
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History. |
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History. |
700 1# - |
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1968- |
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1954- |
830 #0 - |
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Routledge international studies in business history ; |
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19. |
856 40 - |
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Click here to view |
945 ## - |
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001 and 003 modified with TFG record number on 2010/11/02 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
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0 |