Strategic alliances & marketing partnerships : (Record no. 243346)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00986cam a2200265 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 15447857 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20111221154131.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080911s2009 enkae b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2008039201 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBA8C6450 |
| Source | bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | 014794333 |
| Source | Uk |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749454849 (hbk.) |
| International Standard Book Number | 9780749457181 / Rs.395.00 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658/.046 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gibbs, Richard, |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic alliances & marketing partnerships : |
| Remainder of title | gaining competitive advantage through collaboration and partnering / |
| Statement of responsibility, etc | Richard Gibbs and Andrew Humphries. |
| 246 30 - VARYING FORM OF TITLE | |
| Title proper/short title | Strategic alliances and marketing partnerships |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London ; |
| -- | Philadelphia : |
| Name of publisher, distributor, etc | Kogan Page, |
| Date of publication, distribution, etc | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 235 p. : |
| Other physical details | ill., plans ; |
| Dimensions | 25 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic alliances (Business) |
| Topical term or geographic name as entry element | Relationship marketing. |
| Topical term or geographic name as entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Humphries, Andrew, |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/toc/ecip0828/2008039201.html">http://www.loc.gov/catdir/toc/ecip0828/2008039201.html</a> |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| -- | 24901 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 24902 |
| -- | 24903 |
| -- | 24904 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| -- | 24905 |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Bahadur Institute of Mgmt Sciences | Bahadur Institute of Mgmt Sciences | 16/09/2009 | 658/.046 | BMS6358 | 12/04/2011 | Books |