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Advertising theory and practice

Sandage, C. H.

Advertising theory and practice C. H. Sandage, - 11th edition - New Delhi : All India Traveller Book Seller, 1991. - xiii, 509p. ; 22 cm.

ISBN: 8185386633

Subjects--Index Terms: Advertising Marketing Business policy

Dewey Class. No.: 659. 1 SAN F

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