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Principles of Marketing

Sharma, Sanjay

Principles of Marketing Sanjay Sharma - Jaipur : Oxford Book Company, 2007. - vii, 426p. ; 25 cm.

ISBN: 8189473050

Subjects--Topical Terms:
Principles -- Marketing
Marketing

Subjects--Index Terms: Strategy -- Marketing New Product -- Marketing Market Potential and Forecast

Dewey Class. No.: 658.8

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