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001			9780429428203
003			FlBoTFG
005			20211012150614.0
006			m o d
007			cr cnu|||unuuu
008			190207s2019 enk ob 001 0 eng d
040			_aOCoLC-P _beng _erda _epn _cOCoLC-P
020			_a9780429428203 _q(electronic bk.)
020			_a0429428200 _q(electronic bk.)
020			_a9780429766282 _q(electronic bk. ; _qEPUB)
020			_a0429766289 _q(electronic bk. ; _qEPUB)
020			_a9780429766299 _q(electronic bk. ; _qPDF)
020			_a0429766297 _q(electronic bk. ; _qPDF)
020			_a9780429766275 _q(electronic bk. ; _qMobipocket)
020			_a0429766270 _q(electronic bk. ; _qMobipocket)
020			_z9781138370128
024	7		_a10.4324/9780429428203 _2doi
035			_a(OCoLC)1084727132
035			_a(OCoLC-P)1084727132
050		4	_aJV6217
072		7	_aPOL _x065000 _2bisacsh
072		7	_aSOC _x007000 _2bisacsh
072		7	_aPOL _x000000 _2bisacsh
072		7	_aKNT _2bicssc
082	0	4	_a304.8 _223
245	0	0	_aDigital Value Migration in Media, ICT and Cultural Industries : _bFrom Business and Economic Models/Strategies to Networked Ecosystems / _cedited by Zvezdan Vukanovic, Mike Friedrichsen and Milivoje Pavlovic.
264		1	_aLondon : _bRoutledge, _c2019.
300			_a1 online resource.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
490	1		_aWorld politics and dialogues of civilizations
505	0		_aCover; Half Title; Series Page; Title Page; Copyright Page; Contents; List of figures; List of tables; List of contributors; Foreword; Editorial note; 1. Economic and social patterns in the adoption of new media; 2. Change of society by globalization: The intercultural and sociocultural impact of globalization on individual sectors; 3. The paradigm shift: From a static to a dynamic media business model; 4. Ten global trends: A literature review on the future of IT, media and the cultural industries.
505	8		_a5. How important can content management be to a radio company? A case study of RTP and Rádio Renascença6. Different uses of marketing tools Facebook and Twitter by Greek politicians during elections; 7. The brain economy; Index.
520			_aSocieties today are in a period of dynamic change, highly fluid and contested in moving from traditional to liberal andfrom local to global, as well as varying from highly developed to emerging market economies. Alongside and facilitating this is a rapidly and exponentially changing digital media industry, including new technologies, multi-platform distributions and advertising models. This monograph highlights, identifies, evaluates and provides rich insight into the complex nature and meaning of different digital value migration in media corporations and ICT companies. It illustrates how such values affect boththe internaland the external environments of media companies and industries, as well as prosumers' consumption. Including chapters from expert scholars and industry practitioners representing cutting-edge research in the U.S. andEurope in the fields of digital convergence, broadband, media and information communication technology (ICT) business and technology, the book helps academics, researchers, media policymakers and corporate executives better understand today's undulating media and ICT markets. Specifically, it illuminates where they have come from, what is at stake and what forces drive and constrain them in global hypercompetitive markets. Ultimately, it aims relatedly to facilitate high academic, business and professional standards. This text will be of key interest to scholars, students andbusiness and industry practitioners in digital media, media management, international business, media economics andmedia policy and, more broadly, to those in the cultural industries, strategic management, business studies and marketing.
588			_aOCLC-licensed vendor bibliographic record.
650		0	_aEmigration and immigration _xComputer networks.
650		0	_aEmigration and immigration _xEconomic aspects.
650		0	_aDigital communications _xSocial aspects.
650		0	_aComputer art.
650		0	_aDigital cinematography.
650		0	_aMultimedia (Art)
650		0	_aDigital media _xSocial aspects.
650		7	_aPOLITICAL SCIENCE _xPolitical Process _xMedia & Internet. _2bisacsh
650		7	_aSOCIAL SCIENCE _xEmigration & Immigration. _2bisacsh
650		7	_aPOLITICAL SCIENCE _xGeneral. _2bisacsh
700	1		_aVukanović, Zvezdan, _eeditor.
700	1		_aFriechsen, Mike, _eeditor.
700	1		_aPavlović, Milivoje, _eeditor.
856	4	0	_3Taylor & Francis _uhttps://www.taylorfrancis.com/books/9780429428203
856	4	2	_3OCLC metadata license agreement _uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
999			_c543121 _d543056