000 00457nam a22001577a 4500
020 _a100070151563
041 _aeng
082 _a658 MAR
100 _a Etzel Michael J
245 _aMarketing.
_cEtzel Michael J
260 _aNew York :
_bMcGraw-Hill,
_c1997.
300 _a880 p,:
_billustrations ;
_c26 cm.
500 _aincluded index
650 _aMarketing.
_aThe Field of Marketing.
700 _aWalker Bruce J.
_a Stanton William J.
_aPandit Ajay.
999 _c465417
_d465352