000 | 00531nam a22001457a 4500 | ||
---|---|---|---|
020 | _a9788125913085 | ||
041 | _aEng | ||
082 | _a658.5 RAM | ||
100 | _aKumar S Ramesh | ||
245 | 1 | 0 |
_aManaging Indian brands : marketing concepts and strategies _cS Ramesh Kumar |
260 |
_aNew Delh : _b Distributors, UBS Publisher's Distributors, _c2001. |
||
300 |
_axiv, 487 p : _b23 cm |
||
500 | _aInclude Index | ||
650 |
_a Brand name products -- India -- Management. _aBranding (Marketing) -- India. _aBrand name products -- Management. |
||
999 |
_c462625 _d462560 |