000 00507 a2200169 4500
020 _a9781259026812
041 _aeng
082 _a658.8 VAL M
100 _a Valarie A. Zeithaml [ et al...]
245 _aServices marketing
_c Valarie A. Zeithaml [ et al...]
250 _a6th Ed.
260 _c2013.
_bMcGraw Hill Education (India) Private Limited,
_aNew Delhi :
300 _axxxii, 711 p. ;
_c23 cm.
500 _aInclude index
650 _aService marketing
653 _aAligning services
999 _c439997
_d439932