| 000 | 00565nam a2200181Ia 4500 | ||
|---|---|---|---|
| 001 | CATREF090023 | ||
| 008 | 110518s9999 xx 000 0 und d | ||
| 041 | _aeng | ||
| 082 | 0 | 4 | _a659.1 LIT. K |
| 100 | 1 | _aLittlefield, James E. | |
| 245 | 1 | 0 |
_aAdvertising : _cJames E. Littlefield _bmass communication in marketing |
| 260 |
_aBombay : _bVakils, Feffer and Simons, _c1970. |
||
| 300 |
_a544 p. ; _c22 cm. |
||
| 500 | _aIncludes index | ||
| 650 | 4 | _aManagement, Advertising | |
| 650 | 4 | _aMass communication, Applications | |
| 700 | 1 | _aKirkpatrick, C. A. | |
| 999 |
_c425239 _d425174 |
||