| 000 | 00523nam a22001817a 4500 | ||
|---|---|---|---|
| 020 | _a97881312110200 | ||
| 041 | _aeng | ||
| 082 | 0 | _a658.8 Lee K | |
| 100 | 1 | _aLee, Nancy | |
| 245 | 1 | 0 |
_aSocial marketing _binfluencing behaviors for good _cNancy Lee; Philip Kotler |
| 250 | _a4th ed, | ||
| 260 |
_aNew Delhi : _bSage publication. _c2011. |
||
| 300 |
_aXII, 444 S. : _bgraph. Darst. _c22 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 4 | _aSocial marketing. | |
| 653 | _aBehavior modification. | ||
| 700 | 1 | _aKotler, Philip | |
| 999 |
_c399757 _d399692 |
||