000 00442nam a22001697a 4500
020 _a9781259029004
041 _aeng
082 0 _a658.8 RIE T
100 1 _aRies, Al
245 1 0 _aMarketing warfare
_cAl Ries; Jack Trout
260 _aNew York :
_bMcGraw-Hill,
_c2006.
300 _aviii, 216 p. :
_bill., map ;
_c 21 cm.
500 _aIncludes index .
650 4 _aMarketing.
653 _aCompetition.
700 1 _aTrout, Jack
999 _c376668
_d376604