000 00528nam a22001817a 4500
020 _a0071009418
041 _aeng
082 0 _a658.8
100 1 _aStanton, William J.
_9101975
245 1 0 _aFundamentals of marketing
_cWilliam J. Stanton, Michael J. Etzel, Bruce J. Walker
250 _a9th edition
260 _aNew York :
_bMcGraw - Hill. Inc,
_c1991.
300 _axxxix, 668p. ;
_c24 cm.
653 _aMarketing
653 _aManagement
700 1 _aEtzel, Michael J.
_9101976
700 1 _aWalker, Bruce J.
_9101977
999 _c272631
_d272567