| 000 | 00460 a2200157 4500 | ||
|---|---|---|---|
| 020 | _a8170999871 | ||
| 041 | _aeng | ||
| 082 | 0 | 4 | _a659.2 GUP |
| 100 | 1 |
_aGupta, Deepak _950626 |
|
| 245 | 1 | 0 |
_aHandbook of advertising, media and public relations _cDeepak Gupta |
| 260 |
_aNew Delhi, India : _b Mittal Publications, _c 2005. |
||
| 300 |
_ax, 674 p. ; _c23 cm. |
||
| 650 | 1 | 7 |
_aAdvertising _950627 |
| 650 | 1 | 7 |
_aMass media _950628 |
| 650 | 1 | 7 |
_aPublic relations _950629 |
| 999 |
_c250256 _d250192 |
||