000 | 00711cam a22002174a 4500 | ||
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001 | 13373796 | ||
005 | 20111221153616.0 | ||
008 | 031015s2005 mauab b 001 0 eng | ||
010 | _a | ||
020 | _a0070598797 | ||
082 | 0 | 0 | _a658.8/4 |
100 | 1 |
_aCateora, Philip R. _98133 |
|
245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, John L. Graham. |
250 | _a12th ed. | ||
260 |
_aBoston : _bMcGraw-Hill/Irwin, _cc2005. |
||
300 |
_axxxiii, 697 p. : _bcol. ill., col. maps ; _c29 cm. + _e1 CD-ROM (4 3/4 in.) |
||
440 | 0 |
_aMcGraw-Hill/Irwin series in marketing _98134 |
|
650 | 0 |
_aExport marketing. _98135 |
|
650 | 0 |
_aInternational business enterprises. _98136 |
|
700 | 1 |
_aGraham, John L. _98137 |
|
999 |
_c236379 _d236379 |