000 00444nam a2200193Ia 4500
001 CATREF108325
008 110518s9999 xx 000 0 und d
041 _aeng
082 _a658.8
100 _aMcNair, Malcolm P.
245 _aReadings in marketing
260 _aNY
_bMcGraw-Hill
_c1956
300 _axi, 559p
546 _bRoman
650 _aMarketing
700 _aHansen, Harry L. -jt.auth.
906 _atext
942 _cBK
999 _c224860
_d224860