| 000 | 00530nam a22001817a 4500 | ||
|---|---|---|---|
| 001 | CATREF051506 | ||
| 008 | 120704t xxu||||| |||| 00| 0 eng d | ||
| 041 | _aeng | ||
| 082 | 0 |
_a659.1 CHU _222nd ed. |
|
| 100 | 1 | _aChunawalla, S. A. | |
| 245 | 1 | 0 |
_aFoundations of advertising theory & practice / _cS. A. Chunawalla |
| 250 | _a1st ed. | ||
| 260 |
_aNew Delhi : _bHimalaya Publishing House, _c1985. |
||
| 300 |
_a297 p. ; _c25 cm. |
||
| 650 | 4 | _aAdvertising | |
| 650 | 4 | _aMarketing research | |
| 700 | _aSethia, K. C. | ||
| 999 |
_c168041 _d168041 |
||