000 | 00446nam a22001697a 4500 | ||
---|---|---|---|
008 | 140407b xxu||||| |||| 00| 0 eng d | ||
020 | _a0333391004 | ||
041 | _aeng | ||
082 | _a658.8 BAK | ||
100 | _aBaker, Michael J | ||
245 | 1 | 0 |
_aMarketing _cMichael J. Baker |
260 |
_aHounmills : _bMacmillan Publisher Ltd., _c1985. |
||
300 |
_axxii, 503 p. ; _c25 cm. |
||
650 | _aAdvertising | ||
650 | _aMarket Mix | ||
650 | _aMarketing | ||
999 |
_c153529 _d153529 |