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The Economics Of Advertising

by Schmalensee, Richard.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Amsterdam : North-holland Publishing Company, 1972Availability: Items available for loan: Mysore University Main Library (1) Call number: 659.1.
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The economics of advertising Richard Schmalensee

by Schmalensee, Richard.

Series: Contributions to economic analysis 80Material type: Text Text Publication details: London : North-Holland Publishing Company, 1972Availability: Items available for loan: University Graduate Library (1) Call number: 330 SCH.
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Matchmakers : the new economics of multisided platforms David S Evans; Richard Schmalensee

by Evans, David S | Schmalensee Richard.

Material type: Text Text Language: English Publication details: Boston, Massachusetts : Harvard Business Review Press, 2016Availability: Items available for loan: Bahadur Institute of Mgmt Sciences (1) Call number: 338.7 EVA S.
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