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Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany.

by Jewler, A. Jerome | Drewniany, Bonnie L.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Belmont, CA : Wadsworth, c2001Availability: Items available for loan: Centre for Info. Science and Tech. (1) Call number: 659.13/2 JEW.
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Creative strategy in advertising A.Jerome Jewler

by Jewler A.Jerome | Drewniany Bonnie L.

Edition: 8th ed.Material type: Text Text Language: English Publication details: Australia : Thomson Wadsworth, 2005Availability: Items available for loan: Dr.B.R. Ambedkar Post Graduate Centre (1) Call number: 659.132 JEW D.
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