Wellcome

A master class in brand planning : the timeless works of Stephen King Stephen King; Judie Lannon; Merry Baskin

By: Baskin MerryMaterial type: TextTextLanguage: ENG Publication details: Chichester, West Sussex, England ; John Wiley & Sons 2007Description: xliii, 351 p 28 CMISBN: 9780470517918Subject(s): Branding (Marketing) -- Management. New products. Brand name products. Advertising -- Management. Marketing researchDDC classification: 658.827 KIN
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Holdings
Item type Current library Call number Status Date due Barcode
Audio Books Audio Books Bahadur Institute of Mgmt Sciences
658.827 KIN (Browse shelf (Opens below)) Available BMS0 5034

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