Wellcome

Marketing research

By: Aaker, David AContributor(s): Kumar, V | Day, George SLanguage: English Publication details: New Delhi : Wiley and Sons, Inc., 2008Description: xvii, 774p.; 24 cmISBN: 9788126517916Subject(s): Marketing research in practice | Research design and implementation | Marketing research on the Internet | Secondary and marketing dataDDC classification: 658.83
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