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			Evaluating marketing actions and outcomes [electronic resource] / edited by Arch G. Woodside. by Woodside, Arch G. Series: Advances in business marketing and purchasing ; v. 12.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Oxford : Elsevier, 2003Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Managing product innovation [electronic resource] / edited by Arch G. Woodside. by Woodside, Arch G. Series: Advances in business marketing and purchasing ; v. 13.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: Amsterdam ; Oxford : Elsevier JAI, 2005Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Creating and managing superior customer value [electronic resource] / edited by Arch G. Woodside, Francesca Golfetto, Michael Gibbert. by Woodside, Arch G \| Golfetto, Francesca \| Gibbert, Michael. Series: Advances in business marketing and purchasing ; v. 14.Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: [Bingley, Eng.] : Emerald JAI, 2008Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Business-to-business brand management [electronic resource] : theory, research and executive case study exercises / edited by Mark S. Glynn, Arch G. Woodside. by Glynn, Mark S \| Woodside, Arch G. Series: Advances in business marketing and purchasing ; v. 15.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, UK : JAI Press, 2009Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Organizational culture, business-to-business relationships, and interfirm networks [electronic resource] / edited by Arch G. Woodside. by Woodside, Arch G. Series: Advances in business marketing & purchasing ; v. 16.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2010Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Interfirm networks [electronic resource] : theory, strategy, and behavior / edited by Roger Baxter, Arch G. Woodside. by Baxter, Roger, 1944- \| Woodside, Arch G. Series: Advances in business marketing & purchasing ; v. 17.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2011Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Visionary pricing [electronic resource] : reflections and advances in honor of Dan Nimer / edited by Gerald E. Smith. by Smith, Gerald E \| Nimer, Dan. Series: Advances in business marketing & purchasing ; v. 19.Material type: Text; Format: available online festschrift ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Business-to-business marketing management [electronic resource] : strategies, cases, and solutions / edited by Mark S. Glynn, Arch G. Woodside. by Glynn, Mark S \| Woodside, Arch G. Series: Advances in business marketing & purchasing ; v. 18.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Deep knowledge of B2B relationships within and across borders [electronic resource] / edited by Arch G. Woodside, Roger Baxter. by Woodside, Arch G \| Baxter, Roger, 1944-. Series: Advances in business marketing & purchasing ; v. 20.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2013Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Field guide to case study research in business-to-business marketing and purchasing [electronic resource] / edited by Hugh M. Pattinson, Roger Marshall, Arch G. Woodside. by Woodside, Arch G \| Pattinson, Hugh \| Marshall, Roger. Series: Advances in business marketing & purchasing ; v. 21.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2014Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Sustaining competitive advantage via business intelligence, knowledge management, and system dynamics [electronic resource] / edited by Mohammed Quaddus, Arch G. Woodside. by Quaddus, M. A \| Woodside, Arch G. Series: Advances in business marketing & purchasing ; v. 22b.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2015Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			Sustaining competitive advantage via business intelligence, knowledge management, and system dynamics [electronic resource] / edited by Mohammed Quaddus, Arch G. Woodside. by Quaddus, M. A \| Woodside, Arch G. Series: Advances in business marketing & purchasing ; v. 22a.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2015Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			E-services adoption [electronic resource] : processes by firms in developing nations / edited by Mohammed Quaddus, Arch G. Woodside. by Quaddus, M. A \| Woodside, Arch G. Series: Advances in business marketing & purchasing ; 23a.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2015Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
			E-services adoption [electronic resource] : processes by firms in developing nations / edited by Mohammed Quaddus and Arch G. Woodside. by Quaddus, M. A \| Woodside, Arch G. Series: Advances in business marketing & purchasing ; v. 23b.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2015Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)

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