TY  - BOOK
AU  - Seetharathna, K. 
TI  - Principles of marketing: for 2nd semester B.Com. 
SN  - 9789381437445
U1  - 658.8  
PY  - 2014///.
CY  - Mysore : 
PB  - Mysore Book House, 
KW  - Management
KW  - Marketing
KW  - Principles of marketing
ER  -