TY  - BOOK
AU  - David,Fred R.
AU  - David,Forest R.
TI  - Strategic management : : concepts and cases 
SN  - 9789332548930
U1  - 658.4012 DAV D 
PY  - 2016///
CY  - Noida : 
PB  - Pearson India Education Services Pvt. Ltd
KW  - Business planning
KW  - Strategic planning
ER  -