TY  - BOOK
AU  - Czinkota Michael R.
ED  -  Ilkka A Ronkainen
TI  - International marketing
SN  - 978-81-315-0161-0
U1  - 658.848 CNIR 
PY  - 2007///
CY  - South Western
PB  - Mason, Ohio : Thomson, 
N1  - including index
ER  -