TY  - BOOK
AU  - Chunawalla,S.A.
AU  - Sethia,K.C.
TI  - Foundations of advertising: theory & practice
SN  - 9789350245996
PY  - 2011///
CY  - Mumbai
PB  - Himalaya Publishing House, 
KW  - Management
KW  - Advertising buisness
KW  - Marketing
KW  - Advertising world
ER  -