TY  - BOOK
AU  - Kotler, Philip
AU  - Keller, Kevin Lane
AU  - Koshy, Abraham
AU  - Mithileshwar jha
TI  - Marketing management
SN  - 9788131767160
U1  - 658.8 KOT 
PY  - 2013///.
CY  - Delhi : 
PB  - Pearson education in south asia
KW  - Marketing Memo
KW  - Developing Marketing
ER  -