TY - GEN AU - Malhotra, Naresh K. AU - Dash, Satyabhusan TI - Marketing research SN - 9788131731819 U1 - 658.83 MAL D PY - 2011/// CY - New Delhi : PB - Pearson, KW - Research design KW - Data collection KW - Market research N1 - Include index ER -