TY  - GEN
AU  - Govindarajan, Vijay
AU  -  Trimble, Chris
TI  - Reverse innovation 
SN  - 9781422157640
U1  - 658.4063 GOV T  
PY  - 2012///
CY  - Boston : 
PB  - Harvard Business Review Press, 
KW  - Management model
KW  - Logitech
KW  - Innovation playbook
N1  - Include index
ER  -