TY - BOOK AU - Michel Daniel AU - Naude Peter AU - Salle Robert AU - Paul valla Jean TI - Business to business marketing: strategies and implementation SN - 9780230527270 U1 - 658.804 MIC N PY - 2003/// CY - New York PB - Palgrave Macmillan KW - strategy foundation KW - the marketing service N1 - Includes Index ER -