TY  - BOOK
AU  - Rao Appa C.
AU  - Rao, B. Parvathiswara
AU  - Sivaramakrishna, K. 
TI  - Strategic management and business policy : texts and cases / 
SN  - 9788174466686
U1  - 658.4012 RAO 
PY  - 2008///
CY  - New Delhi, : 
PB  - Excel book, 
KW  - Business planning.
KW  - Strategic planning
N1  - Includes index
ER  -